WLTQ Kills The Lite, Rebrands As MY FM

The Lite's Out

CLEAR CHANNEL AC WLTQ (LITE 92.1)/SARASOTA has rebranded as "92.1 MY FM".

The station receives a "musical enhancement" as well, and is currently running commercial free, with 5,000 songs in a row. Music will feature popular artists from KELLY CLARKSON, GWEN STEFANI and NICKELBACK to KATY PERRY, LADY GAGA and THE BLACK EYED PEAS.

“We are very excited to bring this unique blend of positive entertainment to THE SUNCOAST”, commented OM EDDIE RUPP. “92.1MY FM will bring a local contemporary music alternative for adult listeners to our growing market.”

92.1MY FM will play 5,000 songs in a row and run commercial free through APRIL. In early MAY the station will announce the morning show and DJ lineup.

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