Apple To Shutter Lala.com ... For Now
April 30, 2010 at 12:58 PM (PT)
LALA, the cloud-based online music service recently purchased by APPLE, has announced that it will cease operations on MAY 31st. LALA members can still access their online collections until then, when APPLE will take the service offline completely.
According to WIRED.COM, all the web-based music purchased by LALA members will become unplayable after that date. Any MP3s purchased and downloaded from the service will continue to play, but unused music credits will become unredeemable.
A note on LALA.COM read, "In appreciation of your support, you will receive a credit in the amount of your LALA web song purchases for use on APPLE’s iTUNES Store." At LALA's average of 10 cents per song price, that translates to one song from iTUNES for every 10 songs they bought on LALA and will need to repurchase whatever they've bought. Outstanding song credits will transfer to the iTUNES music store in equivalent amounts, where they will be redeemable for one-tenth as much music as on LALA.
However, speculation is already running amok that APPLE will reinvent LALA as a new web-based version of iTUNES. APPLE acquired the cloud-server because its technology enables it to move iTUNES libraries to online servers, so iTunes users would be able to access their collections on a variety of APPLE’s devices, from computers to iPADS and iPHONES.