Rascal Flatts Named As Ambassadors For The Jason Foundation
June 23, 2010 at 8:15 AM (PT)
LYRIC ST./NASHVILLE group RASCAL FLATTS have been named as ambassadors for THE JASON FOUNDATION (JFI) to promote the foundation’s newly created “B1” Project. The “B1” Project is a nationwide effort geared to educate youth and students on how to recognize when a friend might be struggling with thoughts of suicide and how to help.
The theme is “Someone you know may need a friend – B 1.” As a part of their ambassador role, RASCAL FLATTS will be directly involved in this project through a widespread media and social networking campaign. The campaign will include public service announcements, poster distribution to schools and FACEBOOK initiatives. They will also be showing their public service announcements during concerts throughout their “Nothing Like This Tour,” which launches FRIDAY (6/25) in RALEIGH, NC.
RASCAL FLATTS’ JAY DeMARCUS: “Having been personally affected by suicide, it's important for me to do all that we can to create more awareness and prevention, particularly with teenagers. We are proud to be partners with the JASON FOUNDATION and we are looking forward to doing our part in trying to help them save even more lives.”
Go to www.jasonfoundation.com to learn more about THE JASON FOUNDATION.