Four Earn Promotions At CSS
June 28, 2010 at 12:18 PM (PT)
MATT SUNSHINE, a Senior Consultant at THE CENTER FOR SALES STRATEGY since 2005, is promoted from VP to EVP and is appointed to lead the firm’s digital sales practice. Sunshine earns the promotion by, among other things, devising CSS’ new Digital Revenue Generator sequence, a multi-modal method for not only training but also supporting salespeople as they make the transition from selling traditional media solutions to integrated and interactive marketing solutions. SUNSHINE commented, "There is a large gulf between those who speak digital fluently and those who don’t, and that is why our Digital Revenue Generator sequence provides both workshop training and ongoing coaching support for the digital selling effort on the street."
STEPHANIE DOWNS and EMILY ESTEY are appointed CSS Vice Presidents and both move from Senior Coach Senior Consultant roles. CEO JIM HOPES commented, "EMILY and STEPHANIE have been instrumental in helping CSS launch both sales and sales management coaching services, which have been among our most in-demand new services in the last few years. EMILY’s fine work has made her the Client Lead in a number of CSS markets including several within Comcast Spotlight. STEPHANIE has become the Client Lead managing strategy and implementation for a number of COX MEDIA GROUP clients."
Additionally, the emphasis on coaching in the Digital Revenue Generator sequence earns KIM PEEK a move from CSS’ online learning subsidiary coLearn, where she’s been Head Coach for five years, to CSS.