UMGD Names Randy Malinoff VP/Direct-To-Consumer eCommerce
June 30, 2010 at 12:04 PM (PT)
UNIVERSAL MUSIC GROUP DISTRIBUTION (UMGD) has appointed RANDY MALINOFF VP/Direct-to-Consumer eCommerce. He will be responsible for developing, executing and maximizing all UMGD direct-to-consumer (D2C) online sales initiatives and work closely with UMGD labels to provide strategic support in the launch of artist based D2C stores and offers as well as the D2C marketing department to ensure the successful deployment of new offers. .
"We're excited to welcome an executive as creative and driven as RANDY to UNIVERSAL," UMD SVP/Marketing & Product Development MITCH ROTTER said. "His entrepreneurial background coupled with his years of dedicated eCommerce work will serve us well as UMGD continues to aggressively explore digital initiatives in order to provide music fans with the greatest ease when acquiring music."
"I'm very excited for this opportunity and am looking forward to helping UMGD gain even more traction in the eCommerce world," stated MALINOFF, who previously co-founded THAT’S IT MEDIA GROUP. "UMG artists are among the world’s best and with such high quality content, I'm confident we can take our D2C operations to the next level."