Jacobs Media And SBR Custom Channels Unite For Christmas
September 8, 2010 at 4:15 AM (PT)
Longtime radio consultants JACOBS MEDIA and SBR CREATIVE MEDIA have joined forces in the spirit of the holidays to bring streaming CHRISTMAS music channels to radio listeners via radio websites and APPLE mobile devices.
CUSTOM CHANNELS, a division of SBR CREATIVE MEDIA, has for many years produced customized Holiday Music Channels for radio station websites in every format. This year, CUSTOM CHANNELS is offering radio stations the opportunity to go mobile with their Holiday Music Channel using a custom-designed app from jacAPPs, a division of JACOBS MEDIA. The Holiday App is available for iPHONE, iPOD Touch and iPAD and will be available in the iTUNES Store.
"Radio stations have stepped up, and many now have their main brand well-positioned on mobile devices," said JACOBS MEDIA/jacAPPS' PAUL JACOBS. "But there’s an even bigger opportunity for targeted microAPPS -- mobile apps targeted at a specific life group or audience segment -- and is there a bigger opportunity than CHRISTMAS during the last two months of the year? If your station is well-positioned for CHRISTMAS music, this is the next logical step -- and these apps are perfect for sponsorships."
For information, visit www.CustomChannels.net/Christmas.php.