Jelli Integrates Twitter
September 9, 2010 at 12:30 PM (PT)
JELLI has partnered with TWITTER on integration which further enables JELLI’s ability to bring the social web to the traditional radio broadcast. Through the new TWITTER feature on JELLI’s website, users can share with their TWITTER followers when their chosen song is played on the air, automatically including the name of the song, artist, and the call letters of the radio station that is broadcasting.
"Crowd sourced radio playlists are helping broadcasters connect and engage with the coveted young audience segment," said JELLI CEO MIKE DOUGHERTY. "Integrating TWITTER with JELLI cranks up the engagement quotient and makes broadcast radio more immediate, more responsive and that much more social."