RAB To Teach Certified Radio Sales Manager Course
November 15, 2010 at 11:15 AM (PT)
THE RADIO ADVERTISING BUREAU (RAB) is launching the CERTIFIED RADIO SALES MANAGER COURSE (CRSM), an online application and platform that offers training and further develops skill sets of sales managers. The online program covers topics in management and leadership, compensation ideas, inventory pricing, budgeting, and more.
"Due to an intense sales marketplace, radio's top billing salespeople are often promoted to sales manager with little training or preparation," RAB VP/Interactive Business Development JOHN POTTER said. "The industry has asked us to develop such a course and now we have it online to train and hone critical skills for successful sales management. It is designed for new sales managers as well as those who have not had formal sales management training."
The 20-25-minute segments can be accessed anywhere there’s an Internet connection, including flash enabled mobile devices like the DROID. For more information regarding CRSM pricing and registration, log onto: http://www.rab.com/temp/rab-crsm.html