WOW Country/Boise's Dan Matthews Lives On Streets To Highlight Homeless Plight
December 14, 2010 at 4:35 AM (PT)
PEAK BROADCASTING Country KAWO (WOW COUNTRY 104.3)/BOISE's DAN MATTHEWS is living on the streets of BOISE for 104 hours to raise awareness of the plight of IDAHO's homeless this season. MATTHEWS is living outside the WALMART SUPERCENTER at Fairview and Eagle for the week, with a 24-hour webcam watching him and MATTHEWS posting video blogs at the station's website.
"During a season where so many TREASURE VALLEY families have to do without, it's important that we make our friends and neighbors aware of the issue. I'm excited to spend these 104 hours sharing the wonderful blessings of the BOISE RESCUE MISSION. Our community is extremely generous and if I'm able to inspire that giving spirit, then we're taking one step closer to providing hope to so many who have simply run out of it."
"The homeless population -- especially women and children -- has risen dramatically during these tough economic times" said PD LISA ADAMS. "These people are our family, friends and neighbors! We want to help the BOISE RESCUE MISSION in their quest to help so many during this time of great need."