BAS To Market Score Sports Radio
January 4, 2011 at 12:44 PM (PT)
BROADCAST AFFILIATE SALES and SCORE SPORTS RADIO have entered into an exclusive marketing agreement for SSR daily sports show. SSR LIVE offers sports talk weekdays, noon to 2p ET, featuring only hosts and coaches who have actually played the sport they are discussing. BROADCAST AFFILIATE SALES currently has more than 20 clients and still growing.
"We're happy to reach an agreement with MIKE TYLER and his team at BAS to help assist SSR with marketing and affiliate sales," SSR Partner RITA HUNTER said. "Partners CHARLIE STRICKLAND and MIKE TYLER know more about radio networks than anyone in the industry, plus they have assembled the 'who’s who' of salespeople ... We at SSR believe that we provide the best sports programming on radio and give away great prizes so that listeners and advertisers will find us and we will help radio stations improve their bottom line."
"I cannot say enough about SSR," MIKE TYLER said, This is a daily sports show whose on-air talents are All-Americans, All-ACC offensive lineman, a HEISMAN TROPHY winner, players from the BULLS, LAKERS, BRAVES, the PGA and NFL and they have a coach plus legendary broadcaster. SSR even gives away prizes to listeners like a new truck, watches and tickets to help radio stations get and hold listeners. SSR provides exactly what radio stations need, which is ratings and revenue. SSR is already on some big stations and advertisers love this show."