Crossroads/CTS, ComStar Announce New Partnership
January 18, 2011 at 7:10 AM (PT)
Canadian CROSSROADS/CTS and U.S. based COMSTAR MEDIA LLC recently announced a partnership. COMSTAR MEDIA is the operator of FAMILY NET and AMERICAN LIFE and the transaction gives CTS exclusive Canadian rights to the media libraries of both networks. The transaction also includes an investment in COMSTAR's broadcasting arm COMSTAR NETWORKS LLC and enables CROSSROADS/CTS to deploy COMSTAR's social media technology.
Additionally, the new agreement allows for programs produced by CROSSROADS/CTS to be licensed for broadcast on COMSTAR's networks and allows for possible future co-production between the two companies.
"The strategy and vision of COMSTAR closely matches that of CROSSROADS and CTS. It begins to fulfill our dream of finding capable, compatible partners around the world with whom we will work to produce and distribute clear faith and values messages more broadly through the media. Most importantly, the people behind COMSTAR believe in our vision to communicate a relevant message of Christian faith and values to NORTH AMERICANS of all ages, along their whole faith journey; using multiple technology platforms," said CROSSROADS/CTS Chairman/CEO DON SIMMONDS.