WTKK To Simulcast NECNâ€™s First Thing In The Morning
April 12, 2011 at 12:29 PM (PT)
GREATER MEDIA Talk WTKK/BOSTON will begin simulcasting an hour and a half of NECN’s morning news programming starting APRIL 18th at 4:30a as lead-in to JIM AND MARGERY at 6a.
"We are excited to partner with NECN to bring BOSTONIANS and NEW ENGLANDERs ‘live and local’ early morning news, weather, traffic, and sports on 96.9 FM," said WTKK PD GRACE BLAZER. "After listeners get top notch information to start the day, they interact with JIM AND MARGERY and talk about the big stories."
NECN EVP & GM BILL BRIDGEN said, "96.9 BOSTON TALKs is a must listen for BOSTONIANs that care about the events of our city and beyond. The opportunity for NECN’s news to serve as a lead-in to JIM AND MARGERY is a real opportunity to increase awareness for the station. Much like NECN, JIM AND MARGERY and 96.9 have a loyal listener base that is intelligent, educated and informed."