WAY-FM Announces Launch Of Shine 105.9 In Louisville
May 5, 2011 at 4:35 PM (PT)
WAY MEDIA GROUP announced the MAY 1st launch of Contemporary Christian WSYI (SHINE 105.9)/LOUISVILLE, KY. WAY MEDIA's Contemporary Christian WAY-FM format will now be heard exclusively on WAYI 93.9. Previously, the two FM stations simulcast WAY-FM.
“With WAY MEDIA operating two signals in the market and with 105.9 FM within the contours of the 93.9 signal, it made perfect sense to air a different format," said WAY MEDIA Founder/Pres. BOB AUGSBURG.
WAY MEDIA COO LLOYD PARKER added, “Our GM in LOUISVILLE, MATT HAHN, has done a great job putting his team together in the market and running the operation. We are looking forward to seeing both WAY-FM and SHINE grow in LOUISVILLE."
In the area since 2008, HAHN has developed a good presence for WAY-FM in the community. He now anticipates a great response to the new Adult Contemporary Christian music format of SHINE. “We’re excited to have SHINE 105.9 in the LOUISVILLE market. It will complement our 93.9 WAY-FM," he said. HAHN has added LOUISVILLE Christian broadcasting veteran CC MATTHEWS as station manager of the new format.