Univision Names Rick Alessandri SVP/Business Development
May 23, 2011 at 11:55 AM (PT)
UNIVISION COMMUNICATIONS INC. has appointed RICK ALESSANDRI SVP/Business Development. ALESSANDRI will lead the charge on creating and expanding a variety of new revenue streams for the Company.
"RICK ALESSANDRI’s bottom-line orientation will be an important asset to UNIVISION as we look to expand the Company while creating a variety of new revenue streams both on- and off-air," EVP/COO RANDY FALCO said. "RICK is recognized for his successful track record of nurturing existing brands while turning them into new franchises."
"I am so excited to join UNIVISION, the #1 brand for Hispanic AMERICA, and look forward to leveraging our unparalleled brand strength and deep relationship with the country’s fastest growing consumer segment to develop and build new brand extensions and business opportunities with world-class partners," ALESSANDRI said.