WRXP News/Talk Rumors Gain Traction
July 6, 2011 at 5:33 AM (PT)
ALL ACCESS reported YESTERDAY (NET NEWS 7/5) that METRO NETWORKS traffic reporter JEFF MCKAY, perhaps best known for his updates on CBS News WINS-A/NEW YORK, had resigned -- but is his new home a hint of things to come at EMMIS Alternative WRXP (ROCK 101.9 RXP)/NEW YORK?
The station, recently sold to MERLIN MEDIA (NET NEWS 6/21), has been rumored to be dropping the music format for some sort of News/Talk position. Now, DAVID HINKLEY in NEW YORK's DAILY NEWS reports, MCKAY is "reportedly going to resurface as a significant player on the new 101.9 FM, whatever it will be called and whatever format it will adopt."
"His hiring by MERLIN MEDIA," wrote HINKLEY, "which is buying the current WRXP (101.9 FM) from EMMIS, hasn't officially been announced. It was confirmed by persons close to the deal," adding "the move adds weight to reports that MERLIN plans a non-music format for the station -- perhaps News, possibly with a Talk component."
In another move that indicates a move away from the music format, 'RXP cancelled "THE RXP TaKLIBERTY FESTIVAL" featuring COLDPLAY last week, due to "unforeseen circumstances." (NET NEWS 6/30)