Clear Channel Radio Releases Beta Of The New iHeartRadio
September 8, 2011 at 3:57 AM (PT)
CLEAR CHANNEL RADIO has rolled out a beta release of the New iHEARTRADIO. The company claims, "The New iHEARTRADIO brings users a best-in-class customizable digital listening experience, one which combines the best of both worlds to deliver everything listeners want in one free, fully-integrated service: More than 800 of the nation's most popular live broadcast and digital-only radio stations from 150 cities, plus user-created Custom Stations which provide listeners more songs, better music intelligence, more user control and deeper social media integration."
CLEAR CHANNEL is offering the beta from TODAY (9/8) until SEPTEMBER 14th to fans by first "Liking" iHEARTRADIO on FACEBOOK (facebook.com/iheartradio) and then going to iHEARTRADIO.COM. Beginning SEPTEMBER 14th, users can experience the beta by going directly to iHEARTRADIO.COM.
The newest feature of the New iHEARTRADIO beta is the ability for users to create their own personalized Custom Stations by simply entering an artist or song -- and iHEARTRADIO does the rest.
Other key features of iHEARTRADIO's Custom Stations are:
* "My Stations," which will act as a bookmark allowing users to save their favorite real and custom stations and easily access them with a single click; "My Stations" stay in sync between the web and users' mobile devices for quick access at home and on the go
* No monthly cap on listening hours
* Custom Stations will be commercial-free until the end of the year
CLEAR CHANNEL will release the official New iHEARTRADIO at the iHEARTRADIO MUSIC FESTIVAL in LAS VEGAS on SEPTEMBER 23rd and 24th. This two-day music event, which sold out in ten minutes, is hosted by RYAN SEACREST and features LADY GAGA, JAY-Z, COLDPLAY, KENNY CHESNEY, THE BLACK EYED PEAS, STEVEN TYLER, ALICIA KEYS, JENNIFER LOPEZ, CARRIE UNDERWOOD, JANE'S ADDICTION, NICKI MINAJ, JOHN MAYER, DAVID GUETTA, RASCAL FLATTS, BRUNO MARS, SUBLIME WITH ROME, KELLY CLARKSON and special performances from USHER and STING.
"With the New iHEARTRADIO, we took something that was already amazing and made it even better," said Chairman of Media and Entertainment Platforms BOB PITTMAN. "The New iHEARTRADIO will reinvent the digital radio experience by offering the innovative features that listeners want the most -- live real radio plus the ability to create Custom Stations, all in one integrated service. And we released the New iHEARTRADIO beta on FACEBOOK so that our most passionate fans could be the first to experience the new product."
"The knowledge behind our new user-created Custom Stations is unparalleled," PITTMAN continued. "CLEAR CHANNEL is uniquely able to combine the knowledge and passion of industry-leading radio programmers, an extraordinary library of songs and unique, best-in-class algorithms; we also continue to invest millions of dollars in ongoing consumer music research and technology, which pays off in our unmatched personalized music-matching experience. The end result is a digital radio product that offers fans the top live stations plus user-created Custom Stations with more songs, more user control, deeper social integration and more opportunities to discover new music -- all in one easy-to-use, seamless product."
"The New iHEARTRADIO advances our strategy of being everywhere our listeners expect us to be, with the best products and services," said Pres./CEO JOHN HOGAN. "It also serves our partners in the music industry by increasing our commitment to new music and music discovery and will provide our advertising partners with yet another powerful vehicle to enhance their marketing plans."
HOGAN added, "The upcoming iHEARTRADIO MUSIC FESTIVAL in LAS VEGAS lets us get the word out about this new service quickly and on a scale that has never before been utilized for a media product launch."