Tracy T. Gilliam Launches TopLine Matters
September 12, 2011 at 4:21 AM (PT)
Radio sales and management veteran TRACY T. GILLIAM has launched TOPLINE MATTERS, a D.C.-based research and sales consultancy. GILLIAM launches TOPLINE MATTERS with more than 30 clients including radio stations owned by NRG MEDIA CORPORATION, HUBBARD RADIO and CUMULUS MEDIA. In addition, her company consults THE CAFÉ MOCHA RADIO SHOW, LISTENER DRIVEN RADIO (LDR), and other broadcast platforms.
"TOPLINE MATTERS is committed to helping our clients achieve top line revenue growth by optimizing the approach of their local sales and management teams. In addition to coaching and training local sellers, we create valuable, turnkey sales pieces that position our partners as ideal solutions for local marketers." explained GILLIAM.