iHeartRadio To Offer Univision Programming
September 27, 2011 at 5:47 AM (PT)
CLEAR CHANNEL RADIO and UNIVISION will partner to make UNIVISION RADIO a major provider of Spanish-language radio content on iHEARTRADIO. Starting later this year, iHEARTRADIO users and UNIVISION RADIO fans will be able to use the New iHEARTRADIO to tune in to UNIVISION RADIO's range of music, Sports and Talk formats as well as the leading Spanish AM and FM radio personalities.
"By adding stations from UNIVISION RADIO, the leading Spanish-language radio group in the U.S., to the iHEARTRADIO platform, this agreement will allow us to make iHEARTRADIO a more complete offering for our users," said CLEAR CHANNEL Chairman/Media and Entertainment Platforms BOB PITTMAN. "This agreement highlights our strategy of providing the most complete array of radio stations imaginable, and it's one more validation of our platform that UNIVISION RADIO is joining iHEARTRADIO."
"This partnership provides a great opportunity for us to expand our reach and grow the audience for UNIVISION RADIO's programming beyond our own online and mobile platforms through iHEARTRADIO, providing yet another avenue for fans to listen to their favorite stations no matter where they connect from," said UNIVISION Interactive Media Pres. KEVIN CONROY.
UNIVISION RADIO Pres. JOSE VALLE added, "We are excited to be leading the way as iHEARTRADIO's first third-party distribution partner. Extending the reach of our popular UNIVISION RADIO content and Hispanic America's favorite personalities reinforce our ongoing commitment to reaching our community across platforms."