Guy Zapoleon's 2012 Outlook: Doldrums On The Way
October 26, 2011 at 5:48 AM (PT)
From time to time, GUY ZAPOLEON, President of ZAPOLEON MEDIA STRATEGIES, revises and updates his look at the 10-year music cycles that seem very consistent over the years.
In an exclusive for the ALL ACCESS' "Consultant Tips" column, "2012 Outlook: Doldrums On The Way" GUY presents some pretty compelling information that indicates next year may not be a bumper year for creative music, with a five-decade look at the 10-year music cycles.
This is a must-read! Check it out right here.