May 22, 2015Spotify Expands
Big news this week from Spotify, who held a much-talked about press release on Wednesday to announce a major expansion to their music streaming platform. The expansion includes significant features that go beyond music, including podcasts, video, and predictive playlists. Check out two of the best breakdowns on Spotify's shift "from a pure play music service into an entertainment destination" here and here.
May 21, 2015OTT Streaming Video Growth
According to a new report, over-the-top streaming video services are set to grow to over 330 million subscribers by 2019. This surge in growth will be driven largely by streaming media devices like Google's Chromecast and Amazon's Fire TV stick, as well as connected ...
May 20, 2015Pandora Acquires Next Big Sound
Pandora’s acquisition of Next Big Sound was announced this week, with the streaming music app grabbing up the music analytics company for an undisclosed amount. Next Big Sound’s analytical capabilities will be used in large part to support and add ...
May 19, 2015Google Adding 'Buy' Button?
It was reported this week that Google could be adding a "buy" button to search results sometime within the next few weeks. According to sources, the buttons would automatically generate next to mobile search results, and direct users who click them to a products page ...
May 18, 2015ESPN + Cablevision's Data Deal
Last week ESPN and Cablevision announced a new deal which will combine Cablevision's audience data with ESPN's viewing habits. The goal of the marriage will "help match ESPN impressions with sales data and other relevant information to accurately determine value, ...
May 14, 2015Live Nation Announces Music Awards Show
This week Live Nation announced that they will be putting on their very own awards show for the first time this year. The show, which is aptly titled the "Live Nation Music Awards", will honor the best live music performances of the past year, and air on both TNT and ...
May 13, 2015Verizon Buys AOL
Verizon announced its purchase of AOL this week for a whopping $4.4 billion ($50 per share). The deal will reportedly help support the telecom giant's wireless and over-the-top video strategy, and give them control over major AOL web properties like the Huffington ...
May 12, 2015Snapchat Debuts Video Ads
At their Digital Content NewFront presentation last week, Snapchat debuted their much anticipated 10-second video ads through their Discover feature. The ads will cost 10 cents per view, and are one of the first opportunities for content publishers to generate ...
May 11, 2015Mobile Video Ad Revenue Growth
Numbers released by Business Insider Intelligence last week have projected that mobile video ad revenue will grow nearly 40% by the year 2020. Mobile ad revenue growth is about 3 times that of desktop computers, and total mobile ad revenue is expected to surpass that ...
May 8, 2015Spotify's Web Video Plans
According to multiple sources, Spotify is in the process of laying out plans to enter the web video business. The music streaming service has reportedly been in potential partnership talks with several digital media outlets that specialize in making content for ...