November 23, 2015Hulu's Dual Revenue Streams
This week Hulu CEO Mike Hopkins gave some interesting insight into his company's decision to offer 2 tiers of service: a $7.99, limited ad-supported tier and an $11.99, ad-free tier. According to Hopkins, a major factor in the decision was a high number of user complaints about ads, but he also noted that having a dual-revenue stream will allow for higher average revenue per user and allow for more investment in original content. At a summit on Friday Hopkins said "Consumers were going to give us a little bit more money for their time or they'll save some money and give us their time to interrupt it for advertising. And this works ... Almost overnight, the complaints about advertising on the limited-commercials plan plummeted." Read the full story here.
November 20, 2015Adele Will Not Stream New Album
Adele finally announced this week that her new album, 25 (released today), will not be available for streaming on services like Apple Music and Spotify. No doubt the move will even further bolster sales of the record, which is projected to set records for first week ...
November 19, 2015Google+ Relaunching
This week Google launched a revamped version of their troubled social media networking platform, Google+. The new Google+ will focus on 2 key areas, Community -- for interest based groups, and Collections -- an interest based sharing feature similar to Pinterest. ...
November 18, 2015Spotify Unveils Fan Insights
Spotify just unveiled a new analytics tool for musicians and labels called Spotify Fan Insights. The tool (which is still in beta) will exist as an artist dashboard full of data on fan preferences including "demographic data about listeners, their location, their ...
November 17, 2015Pandora Acquires Rdio
Big news this week -- Pandora announced that they have acquired several key assets from music streaming company Rdio. The deal was made for $75 million, and requires Rdio to file for bankruptcy protection. This acquisition will give Pandora the tools it needs to expand ...
November 16, 2015New Spotify 'Concerts' Feature
Spotify, the gold standard of streaming services, introduced a significant new feature called "Concerts." This feature, powered by concert tracking service Songkick, makes concert recommendations to users based on a person's listening history, including the user's ...
November 13, 2015YouTube Music App Debuts
YouTube finally debuted their new Music app this week -- yet another move by the massive video platform to capitalize on its dominance in the space. The app is free to download and use, but YouTube Red subscribers will have access to a number of additional features ...
November 12, 2015T-Mobile Changes Data Use Policy
T-Mobile announced this week that they will no longer charge customers for data used while streaming video from Netflix, Hulu, HBO and about 20 additional video apps. T-Mobile is working with the media companies to optimize their apps in order to avoid overwhelming ...
November 11, 2015Tumblr Launches Instant Messaging
This week the popular blogging platform Tumblr rolled out a feature that users have been asking for for years -- instant messaging for mobile and web. The new feature is being rolled out to users in stages, with a broad rollout expected to reach all users in several ...
November 10, 2015Apple Music Arrives for Android
Apple Music finally became available for Android phone users this week, with the beta version now available for purchase (with 3-month free trial) in the Google Play app store. The app will be the same as the iOS version, with the exception of the family membership ...