October 14, 2014You're The Best!
What do you do better than anyone else in the world?
Okay then, what do you do better than anyone else in your town?
If you can't think of one thing you do better than everyone else you compete with, you're in the wrong field.
Because, frankly, there's no reason to accept anything but the very best if you're running a radio station in 2014.
Air talent doesn't have to live in your town to be on your station. website developers, content providers, news people, music directors, marketing wizards...
None of them have to live in your state, or country, much less your town.
So if you're not the best at something your station's listeners need, you either need to be taking action to become the best, or you need to be looking for another way to earn money.
October 7, 2014Creative Destruction
We need more, not less. Creation often requires destruction. I didn't make that up; it's part of the laws of the physical universe. Life itself comes from the stuff of dying stars, exploding suns. After forests burn, new life emerges on the forest floor that nurtures ...
September 30, 2014The Waking
We learn by going where we have to go… "I wake to sleep, and take my waking slow. I feel my fate in what I cannot fear. I learn by going where I have to go. We think by feeling. What is there to know? I hear my being dance from ear to ear. I wake to ...
September 23, 2014Living In Fear
Is this who you want to be? Most of us spend our lives in fear. Fear of failure. Fear of the unknown. Fear of loss, fear of death. Fear that we won't measure up when tested. Fear that if people know us as we really are, they won't like us. Even those we are supposed ...
September 16, 2014The 30-Second Test
This is fun, and powerfully instructive at the same time. Ask your boss to extend a forefinger and draw a capital E on his or her forehead. Seriously. There is extensive scientific research behind this. There is no right or wrong way to do it either. Does s/he draw ...
September 9, 2014Shelter From The Storm
Radio has been so traumatized for so long that it's easy to focus only on our own anxieties. I have friends and clients in many countries around our world and the common thread is stress and worry. Money is tight. Jobs are scarce. Uncertainty reigns. Even the weather, ...
September 2, 2014My Uncle Frank
Jimmy Kimmel's a funny guy. His reputation for being crude, insensitive and funny makes watching his authentic grief even more powerful. Watch THIS. Don't be afraid to show real feelings when they come. Even if you're as funny as Jimmy, don't be afraid to be real, to ...
August 26, 2014I'm Steve Jobs
There are many lessons to take away from his remarkable impact on our lives, but for those of us in radio, the one I want to remind you of today is this: He believed in advertising. Yes, he designed wonderful, artistic products. Yes, he anticipated what we would want ...
August 19, 2014Who Pushes You?
Is there someone in your professional life who pushes you? I don't mean the VP/Programming, or anyone else you report to. Those relationships are power-based, and being pushed by someone you fear doesn't lead to introspection and growth. It leads to anxiety and ...
August 12, 2014The Test
There was nothing about his early life that gave any hint of strength or character. Every business idea he tried failed. Every single one. When he died at the age of 47, far from his home and family, he owed his creditors almost $2.5 million, an enormous sum of money ...