10 Questions with ... Brian "Big Bear" Davis
March 27, 2012
BRIEF CAREER SYNOPSIS:
- California State University, Fresno KFSR 90.7
- KBOS, Fresno, CA
- 2000-Present: KCAQ/ Gold Coast Broadcasting
I starting out as the Slow Jams Show Host, then becoming a Programming Assistant, moving up to Music Director, then Assistant Program Director, to Program Director (I've been here 12 years. Thhat's a long time. From there, just continuing to work smart, and hard has me going from working at one station to Programming a few and overseeing several. To be continued... (It's all a blessing)
1. Why Radio?
I've always loved music and radio. I used to be the kid who would call and request songs, make pause mixtapes recording songs off the radio, asking on air jocks dumb questions, etc. I would also be the kid to bug the DJs at school dances for records, tapes, cds, anything. However, it wasn't until I filled in for a friend's shift at our college station my freshman year, that I knew this is what I was supposed to do.
2. You've gone from programming KCAQ to handling the programming of Gold Coast's entire cluster in Oxnard-Ventura. What been the biggest adjustment in the added responsibilities?
Continuing to make sure that we are all using it effectively, and becoming more efficient.
Dealing with the different brands, sales teams, clients, engineers etc. is incredible. It also comes with the challenge of making sure that everyone knows their role, executes properly, and always remain creative (on and off air). Then taking all of that to make sure it is executed properly by each person to fit the goals and vision of each station, then by each station to fit the goals and vision of the cluster, and making sure what is happening with the cluster matches the goals and vision of the company.
Keeping it all in perspective, while continuing to gain perspective with the wide variety of things I'm able to be involved with. Also, making sure that I share that perspective with my team so that they all understand the vision(s), and continue to grow.
3. Do you remember a moment when it became clear to you that you'd gone from being a huge music fan/lover that worked in radio to a radio programmer?
When I started dealing with our other formats, like News Talk, Classic Hits and Spanish. It gave me an even deeper appreciation for the actual Programming of a radio station. However, when dealing with the music formats I actually try to make sure those lines stay a little blurred. It keeps me on my toes as a music fan and a programmer.
4. You also program Top 40/Mainstream KFYV. What's the biggest difference between KFYV and KCAQ?
The lifestyles, and the huge difference in what each audience expects from each station. They are in the same market, and at times may share some of the same songs, but they're worlds apart. It's fun to balance both of them and super serve each audience.
5. You've put together quite an airstaff at KCAQ. Who do you have working for you now?
We do have an INCREDIBLE staff (Not bragging... Just saying...)
- Mornings: The "Rico & Mambo" Morning Show
- Middays: Miss Alynette
- Afternoons: The "Joey Boy" Show
- Nights: The "Crisco Kidd" Block Party
- Our Right Hand Man all over The Streets: Chris Loos
6. What's your favorite song on the station right now?
- KCAQ/KQIE: E-40 feat. YG,iamSu and Problem "Function"
- KFYV: Fun. feat. Janelle Monae "We Are Young"
7. What's been your involvement with KQIE, KCAQ's "mirror" in the Riverside market?
I'm running the day to day of both stations, and everyone involved is doing an incredible job. We're having fun with it, and seeing success.
8. What do you like to do in your spare time?
Spare time... This is non-stop, but I do balance it out. I make sure to get plenty of time with my wife and our daughter who just turned 4, so right now it's a bunch of pretend fashion shows, make-believe school and tea-parties. I'm very conscious of making the most of the spare time I do have, and making sure to enjoy an appreciate everything.
9. You've been in the Oxnard-Ventura market for quite a while now. Any markets outside Cali peak your interest?
Yes. I love Houston, Dallas and Atlanta. There are many others also, but those are my Top 3.
10. Hypothetical question...If you could compete in any Summer Olympic event, which would you like to compete in?
Badminton... Definitely Badminton. Eddy Choong is the Greatest Of All Time!!!!!!!
Do you have any phobias?
Frogs... I can't stand frogs. I fell in a pond as kid... That's all I have to say about that.
The record promotion person I want with myself and Joey Boy:
- In a bar fight?
Alisa Applegate... She'll always have your back.
- At a Lakers/Clippers game?
Lakers: Brian "Killa B" Gray
Clippers: Brien "BT/ Original Clipper Fan" Terranova
- At the Getty Museum?
Nino Cuccinello... Very intelligent guy, whenever I talk to him it's like he dropped some knowledge on me that no one else in the world has. Plus I hear he was a Docent at Oxford.
- At Spearmint Rhino?
Brian "I Have A Parking Spot With My Name On It Here" Gray
- At Dre/Snoop show at Coachella?
Rick Sackheim... Just because he does it BIG!