Radio personalities are either making an impact, or not. They're either true personalities or just announcers. There's nothing in between. But there's a problem. Almost all human beings want to be loved and accepted. And we want to be special. Nobody wants to be average. But few are bold or committed enough to stand out and truly be special. Most are afraid to be different. That's why the vast majority of radio personalities are trapped in the zone of mediocrity.

Personalities that stand out - the elite 1% - are almost all hated or disliked by a percentage of the audience. And that makes personalities uncomfortable.

But personalities that build loyal followings always produce negative comments. Always. The very things that cause listeners to fall in love with them cause others to dislike them.

You don't have to look far to see our culture has a crisis of disconnection. We are faux-connected to thousands of other people via our computers and phones. The problem with this is it's not the same as real-life connection. And it's a soul-crushing addiction. "The ...

Ahhh Nielsen ratings. For many of us, the cause of sleepless nights, stress, and-dare I say, joy? Many in our format have placed ratings growth and success at the top of our priorities. At a commercial station, how could you not? Or even at non-commercials who ...

"Oh, there ain't no rest for the wicked. Money don't grow on trees I got bills to pay I got mouths to feed There ain't nothing in this world for free I know I can't slow down I can't hold back Though you know I wish I could..." I heard those lyrics LOUD in ...

On Sunday, December 2nd, 2018, two fans got into a fight in the stands of a Pittsburgh Steelers game. One guy said something. The guy he said it to tellingly removed his cap, then head-butted the first guy. Guy #1's girlfriend and several other fans got involved. Not ...

What's Dorian's favorite song? "Rock You Like a Hurricane," of course! (Hit "fake laugh" Hot Key here.) I'll stop right there. Sometimes you have to (attempt to) laugh to deal with the pain. (You should hear my family at funerals. It's dark comedy gold.) Hurricane ...

Flow. Every successful radio station has it. But there are far more mediocre stations that are constructed and operated according to a winning formula, and yet, they're missing this crucial ingredient. And because of that, they awkwardly bump into a glass ceiling ...

The format's most talked about, most attended conference is almost here! Does the thought of CMB's Momentum excite you? Terrify you? A little of each? Despite my introversion, bumping into 800 like-minded souls is a highlight of my year. I'm saying this to you as the ...

No season is more clear cut than "back to school" season. Staying up late, sleeping in, and eating whenever you feel like it is over. Vacation mode is set to off as the alarm clocks are turned back on. Hopefully you got a vacation this summer. Vacations are important, ...

My single mom didn't raise me to be a snob. Quite the opposite in fact. Looking down on people was not a luxury we had. If anything, I was the one looked down on. I was the kid wearing VERY patched Sears Toughskins jeans and Trax shoes from K-Mart. I swore to ...