The Gary Group Names Connie Baer VP/Strategic Initiatives

Connie Baer

THE GARY GROUP, a marketing agency based out of CALIFORNIA, has appointed CONNIE BAER as the VP/Strategic Initiatives. Her post will be out of NASHVILLE, which will be THE GARY GROUP’s first permanent presence in MUSIC CITY.

BAER served as THE GARY GROUP’s VP/Promotion and Marketing for over a decade in LOS ANGELES and then relocated to NASHVILLE as the VP/Marketing for SONY MUSIC. The responsibilities for her new role will include merging the digital expertise of the company with traditional media to provide innovative media solutions, as well as developing relationships in MIDDLE TENNESSEE to help businesses explore new ways to develop brand awareness and increase revenues.

“We continue to be very committed to supporting our NASHVILLE clients,” said THE GARY GROUP Pres. RICK ROGERS. “Given today's marketing challenges and emerging creative and digital technologies, we are stepping up our efforts to help our clients capitalize on opportunities with urgency. We are thrilled to have CONNIE back with us. She is one of the industry’s leading creative thinkers. With CONNIE’s tremendous experience in music marketing, promotion and distribution as well as so many other facets of the entertainment industry, along with her personal experience and knowledge of NASHVILLE, we will provide our clients an undeniable marketing edge going forward.”

CONNIE BAER can be reached at connie@garygroup.com or (615) 210-7908

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