WMMR's Preston & Steve Camp Out For Hunger
December 3, 2012 at 3:56 PM (PT)
Last week listener's of GREATER MEDIA Active Rocker WMMR/PHILADELPHIA donated 627,678 pounds of non-perishable food items to feed the area’s hungry. Over 313 tons filling 24 tractor trailers was collected over a five day live broadcast with WMMR’s PRESTON & STEVE morning show who lived in the parking lot of the METROPLEX SHOPPING CENTER in PLYMOUTH MEETING, PA.
PRESTON & STEVE collected food for PHILABUNDANCE, broadcasting live each morning. Over 30 celebrities/performers attended to drum up additional support for the effort, including PHILADELPHIA 76ER SPENCER HAWES, PHILADELPHIA FLYER SCOTT HARTNELL, VILLANOVA basketball coach JAY WRIGHT Wright, GASLIGHT ANTHEM Lead Singer BRIAN FALLON, and PA Governer TOM CORBETT.
This is the largest amount collected in the event's 15-year run. Last year, WMMR collected 576,687 lbs. Though PRESTON & STEVE encourage individual and business food donations, their listeners also donated over $106,000 in cash. PHILABUNDANCE notes for each pound of food and for each dollar raised, three meals can be realized/provided. The donations from WMMR's one-week initiative mean over two million meals for those in need in the Delaware VALLEY.
For the second straight year, SUBARU OF AMERICA provided the largest donation from a business -- 326,479 pounds -- scoring them a four-hour live PRESTON & STEVE broadcast from their business headquarters in CHERRY HILL, NJ.