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Entravision Debuts New Logo
December 19, 2012 at 6:56 AM (PT)
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ENTRAVISION COMMUNICATIONS CORP. has created new brand identity and logo reflecting the company's focus on providing advertisers and markets with a comprehensive multi-media platform to reach Latino audiences and communities. The initiative provides an overarching identity for the company's multi-media platforms, and reflects the continued growth of ENTRAVISION's digital, mobile and marketing services, which complement the company's core television and radio assets.
"In addition to operating an established portfolio of leading television and radio stations in the nation's fastest-growing Latino markets, we have also made significant progress in building our interactive assets, which are demonstrating consistent growth," ENTRAVISION Chairman/CEO WALTER F. ULLOA said. "Our new logo and marketing initiatives, which follow the recent strategic reorganization of our management structure, aim to support our goal of further strengthening our unique connection with our audiences and the advertisers who seek to reach them. Our media assets play an integral role in the lives of millions of Spanish-speaking consumers every day, and our new identity reflects the vibrancy of our company and the Latino communities that we serve."