Arbitron Pays Quarterly Dividend

Declares A Dime

The board of directors of ARBITRON has approved the payment of a quarterly cash dividend of $0.10 (ten cents) per common share. The dividend will be paid on or about JANUARY 1, 2014 to shareholders of record as of the close of business on DECEMBER 16, 2013.

If the effective date of the pending merger with NIELSEN HOLDINGS is before DECEMBER 16, 2013, the dividend will be pro-rated with stockholders receiving $0.001098901 per share per day for each day after SEPTEMBER 16, 2013, the record date for the previously declared quarterly dividend.

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