WestwoodOne Hires NJ Firm As They Plan For Cumulus Take Over, Rebranding

Making Arrangements For The Future

MWW is guiding WESTWOODONE -- formerly known as DIAL GLOBAL -- as CUMULUS is close to completing the acquistion of the radio syndication company, PRWEEK reports.

EAST RUTHERFORD, NJ-based MWW was hired to help WESTWOODONE with the transition, including positioning the company, handling media relations, and coordinating with the CUMULUS publicity department.

Earlier this week (NET NEWS 10/9), a group filed a petition blocking the deal.

With the acquistion, CUMULUS would control the radio rights to several key events, including the OLYMPIC GAMES, GRAMMY AWARDS, NFL and NCAA games.

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