Futuri Media Improves Its TopicPulse

TopicPulse Improvemenets

FUTURI MEDIA's TOPICPULSE, the social media story discovery tool that scans FACEBOOK, TWITTER, INSTAGRAM and 80,000 sources per minute, integrated new advancements and features for its broadcast partners.

Among the new features are 1) Alerts for Breaking News and Social Bursts: TopicPulse detects bursts in social media activity and immediately alerts users of breaking news; 2) a Viral Predictor, based on their engagement and growth trends; 3) Detect Story Opportunities, which indicates where there may be strong content opportunities; and 4) Customized Shortcuts, to see what your audience or competitor’s audience is talking about, discover new stories for broadcast, or see what’s gaining speed on social.

TOPICPULSE tracks real-time social media engagement for broadcasters in their local markets and within their audience qualitative profiles. A new TOPICPULSE mobile app for iOS and ANDROID (download here) can help you discover new stories and content opportunities on the go.

“FUTURI’s team is committed to helping stations stand out in their markets on broadcast, digital, and mobile," FUTURI MEDIA Dir./TOPICPULSE Partnership Development JILL MANUEL said. "TOPICPULSE enables our partners to leverage the power and speed of social media trends in their shows, newscasts, websites and social media posts. There's nothing else like it.”

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