SiriusXM, Sears Auto Center Team Up, Offering Satellite Radio Service For Customers
November 30, 2016 at 12:13 PM (PT)
SIRIUSXM and SEARS AUTO are teaming up to seamlessly deliver satellite radio service through its SERVICE LANE PROGRAM, to qualifying owners who have equipped vehicles serviced at any one of the more than 600 SEARS AUTO CENTERS nationwide.
SEARS AUTO associates can immediately check eligibility when a vehicle is brought in for service and activate a complimentary two-month SIRIUSXM subscription, allowing customers to drive away with access to the satellite radio network's programming lineup.
SIRIUSXM EVP/Sales & Development JOE VERBRUGGE commented: “SEARS AUTO serves a tremendous number of auto owners across AMERICA as a trusted provider of maintenance and repair services and we’re very excited to work with them to expand the reach of the SIRIUSXM SERVICE LANE PROGRAM. It enables SEARS AUTO to provide an enhanced level of service to their customers, allows us to reach many more owners of satellite radio-enabled vehicles, and for the vehicle owner it is a quick and easy process. They are informed of their eligibility right there at the SEARS AUTO CENTER and can drive away enjoying SIRIUSXM’s unparalleled programming lineup.”
Added SEARS AUTO CENTER Pres. BRIAN KANER: “This is an opportunity to draw new customers to SEARS AUTO. SIRIUSXM is a terrific entertainment service and this is just one more example of how SEARS AUTO provides added value and entertainment for our members and customers. We put your life in drive with our continued service enhancements.’’
For more info on SIRIUSXM’s AFTERMARKET SERVICE LANE PROGRAM, go to www.siriusxmforshops.com.