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Dash Radio, Oscar De La Hoya Partner For Pop-Up Channel For Alvarez-Golovkin Fight, Upcoming Full-Time Channel
September 14, 2017 at 1:24 PM (PT)
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DASH RADIO is hosting a pop-up streaming audio channel produced by OSCAR DE LA HOYA's GOLDEN BOY PROMOTIONS in advance of the CANELO ALVAREZ-GENNADY GOLOVKIN fight SATURDAY (9/16). The weekend pop-up station will be overseen by former KPWR (POWER 106)/LOS ANGELES "BIG BOY'S NEIGHBORHOOD" sidekick and KDAY/LOS ANGELES host DAVID "TATTOO" GONZALEZ and will offer pre- and post-fight coverage, music curated by the fighters, celebrity interviews, and coverage of the weigh-in and press conferences.
After the pop-up weekend, GOLDEN BOY RADIO wil return as a full channel in early OCTOBER, with a weekday "TATTOO AND THE CREW" show.
“Radio is one of the most underappreciated sports platforms available right now,” said DE LA HOYA. “I wanted to make sure all the experiences from fight week were accessible to everyone. DASH RADIO offers the perfect streamlined, free solution to let everyone in on the action.”