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iHeartMedia Markets Group Ups Greg Ashlock To Pres., Hartley Adkins To Pres./Integrated Revenue Strategy
November 6, 2017 at 10:30 AM (PT)
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iHEARTMEDIA has upped iHEARTMEDIA Markets Group WEST Division President GREG ASHLOCK to President of the iHEARTMEDIA Markets Group and has promoted iHEARTMEDIA Markets Group NORTHEAST Division and Corporate Operations President HARTLEY ADKINS to President of Integrated Revenue Strategy.
Division Presidents KEVIN LEGRETT and TOM MCCONNELL will continue in their roles and report directly to ASHLOCK; ADKINS will work at the Corporate office in NEW YORK and will oversee new revenue initiatives that scale across multiple platforms and will have responsibility for certain strategic businesses and mergers and acquisitions activity. Both ASHLOCK and ADKINS will report to Chairman/CEO BOB PITTMAN and President/COO/CFO RICH BRESSLER.
“We created our iHEARTMEDIA Markets Group to bring decision-making and resources closer to our markets. This is the next step in that evolution to a fully-empowered Markets Group and is a reflection of the success we’ve had so far, not only in our Divisions but with our new Region President structure,” said PITTMAN. “This new consolidated leadership under GREG will be more nimble, more collaborative and more connected across the entire company, giving the benefit of iHEARTMEDIA’s unparalleled size, scale, technology and data to every local market partner and advertiser as well as for the benefit of every listener.“ PITTMAN added, “HARTLEY’s new integrated revenue strategy corporate role will allow us to enjoy the benefits of integrated strategies for all of our revenue groups. HARTLEY will work across all groups at iHEARTMEDIA to drive these new strategies for the benefit of our marketing and advertising partners through all of our revenue channels.”