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RAB, Beasley, Entercom, iHeartMedia, Radio One And The Pennsylvania Broadcasters Assoc. Host 'It’s On! In Philadelphia'
October 19, 2018 at 3:59 AM (PT)
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PHILADELPHIA-area radio stations gathered together to host local businesses, including advertising agencies, marketers, business owners, and media executives on WEDNESDAY, OCTOBER 17th for "Radio. It’s On In PHILADELPHIA" – an event exclusively focused on radio’s attributes and how it can successfully drive revenue for PHILADELPHIA’s business owners. The event was produced by the RAB in partnership with local radio broadcasters -- BEASLEY MEDIA GROUP, ENTERCOM COMMUNICATIONS, iHEARTMEDIA, and RADIO ONE -- and sponsored by THE PENNSYLVANIA ASSOCIATION OF BROADCASTERS.
“This was a great opportunity for local business owners, advertising agencies, and marketers to gain insight that will work towards driving their business forward,” noted RAB CEO ERICA FARBER. “By bringing together the local PHILADELPHIA market, we were able to spread the word to local business owners and advertising agencies regarding radio’s uncanny ability to connect with the local community unlike any other medium.”