WTPT/Greenville, SC And Local Brewery Create The Rise Guys P1 Pilsner

Inspired By 93.3 The Planet's Rise Guys Morning Show

ENTERCOM Active Rock WTPT (93.3 PLANET ROCKS)/GREENVILLE, SC partnered with THOMAS CREEK BREWERY, GREENVILLE's oldest family-owned brewery, to create THE RISE GUYS P1 Pilsner inspired by the station’s top-rated morning show, THE RISE GUYS.

"We are excited about this partnership and the ability to share the best beer on THE PLANET with our dedicated fans," ENTERCOM/GREENVILLE-SPARTANBURG SVP/Market Manager STEVE SINICROPI said. "THE RISE GUYS P1 Pilsner is a salute to the P1 army. This refreshing and crushable beer fits our personalities and those of our listeners."

"My radio dial has been locked on 93.3 THE PLANET for years, and we are honored to bring THE RISE GUYS personalities to life with this amazing craft pilsner," THOMAS CREEK BREWERY Brewmaster and Co-Founder TOM DAVIS said. "Creating and brewing THE RISE GUYS P1 Pilsner was an incredible opportunity and we’re thrilled to be putting a great tasting beer in the hands of P1s.” 

Since the beer’s debut in early SEPTEMBER, THE RISE GUYS P1 Pilsner has sold faster at launch than any other THOMAS CREEK brand with production tripling after just two weeks.

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