Maroon 5, Drake Top Vevo's Biggest Artist, Music Videos Of Year

Maroon 5's Adam Levine (ajr_photo/Shutterstock)

MAROON 5 and DRAKE were the big winners as VEVO revealed the biggest artists and music videos of 2018. Globally, there has been over 260 billion video views to-date with an average of 24 billion views per month, and over 12 billion hours of content watched to-date. In the U.S, VEVO has seen nearly 50 billion video views to-date in 2018, with an average of 4.5 billion views per month, and over 2 billion hours of content watched.

Globally, the Most-Watched Music Video accolade officially goes to "Girls Like You" by MAROON 5 f/CARDI B. Released in MAY, the pop tune stormed the VEVO charts, with the music video, directed by DAVID DOBKIN, featuring several female celebrities including CAMILA CABELLO, SARAH SILVERMAN, MILLIE BOBBY BROWN, ELLEN DeGENERES and JESSICA LOPEZ representing various social justice movements.

MAROON 5 also takes the crown as the Most-Viewed artist globally an astounding 1.6 billion views worldwide.  DRAKE was the Most-Viewed U.S. artist with 490 million views, followed by ELLA MAI and MIGOS.

Notably, in addition to MAROON 5, three of the global Top 5 artists including SEBASTIAN YATRA, BECKY G and J BALVIN,fall under the LATIN genre, as well as well as five of the Top 10 most-viewed premieres including BECKY G's "Sin Pijama," REIK's "Me Niego," and THALIA's "No Me Acuerdo."

VEVO Head Of Content, Programming and Marketing JP EVANGELISA commented, "As our charts confirm, 2018 has been an amazing year for music videos. VEVO is proud to have been home to a wealth of truly creative visual work, with major releases providing some of the most talked-about moments in 2018 entertainment. More than ever, music videos provide an integral visual element for artists' campaigns, with over two billion hours of content being watched. Congratulations to MAROON 5 for taking the crown as the most-viewed artist globally -- an astounding feat. Equally monumental was watching ARIANA GRANDE's "thank u, next" take the title for our most-viewed video in 24 hours."

The record-breaking charts also include ELLA MAI, one of this year's VEVO LIFT artists'. Her video for "Boo'd Up" premiered in APRIL and has amassed over 224 million views to date making it the #3 premiere of the year in the U.S. Prior to the "Boo'd Up" release, ELLA MAI's channel averaged 2.4 million U.S. views a month. After the release this average grew to 53.9 million, hitting a peak of 61.3 million views in OCTOBER.

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