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TuneIn Creates 'The Save Space Podcast' Branded Content Show For U.S. Bank
August 26, 2019 at 7:14 AM (PT)
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U.S. BANK is partnering with TUNEIN to produce and distribute a new six-part bi-weekly branded content podcast on financial management. "THE SAVE SPACE PODCAST" is hosted by TUNEIN's KELLY SUTTON with CHEDDAR NEWS' HOPE KING and THE TALKHOUSE's JOSH MODELL as partners.
"There are a lot of finance pods out there, but for some people it's hard to figure out where to start. We wanted to create a podcast that features a variety of voices in the podcast space, and not just finance experts," said TUNEIN Head of Branded Content and Executive Producer CHARLES RAGGIO. "We do talk to experts, but we also wanted to provide some context through a cultural lens. The SAVE SPACE is a great place to start to learn about finance, if people are intrigued by a guest, they can check out their other podcasts after the fact."
"The opportunity to partner with U.S. BANK on this podcast combines our power of creativity and production, along with distribution and reach at scale, both on and off platform," added TUNEIN SVP of Ad Revenue and Partnerships BILLY HARTMAN. "When combined with our financial news, and podcast offering, U.S. BANK is right within their target demo. Plus, there's a real human-touch, and thoughtfulness to this production, which I love."