WVSP (ESPN 94.1)/Norfolk Sells Naming Rights, Rebrands As 'Priority Auto Sports Radio 94.1'

Rebranded

MAX MEDIA has sold naming rights for Sports WVSP-F (ESPN 94.1)/NORFOLK-VIRGINIA BEACH to PRIORITY AUTOMOTIVE, rebranding the station as PRIORITY AUTO SPORTS RADIO 94.1. The station's programming will be unchanged, including ESPN RADIO national shows and the local "TIM DONNELLY SHOW."

“The partnership between ESPN 94.1 and PRIORITY AUTOMOTIVE is a natural evolution for both companies. From the many youth organizations to college teams, PRIORITY AUTOMOTIVE has been dedicated to sports in HAMPTON ROADS for decades. MAX MEDIA is incredibly proud to be partnered with such a class organization.” said Pres./Market Mgr. KEITH BARTON.

PRIORITY AUTOMOTIVE COO MATT ELMER said, “This is an important partnership for us. At PRIORITY AUTOMOTIVE we think sports ties everyone together, so this is a great opportunity for us to be a voice in the community and partner with the number one voice for sports in HAMPTON ROADS, ESPN 94.1.”

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