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Arbitron's Steve Morris: "Terrestrial Radio Is Alive And Well"
November 7, 2005 at 5:04 PM (PT)
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ARBITRON President/CEO STEVE MORRIS stated today (11/7) at the BEAR STEARNS MID-CAP INVESTORS CONFERENCE that satellite radio doesn't cripple the radio industry. It's another version of radio, but terrestrial radio alive and well and living primarily in the local marketplaces," said MORRIS. "I think people in the radio business are really more worried about iPODS than they are satellite. Satellite radio is for real. I don't believe it alters the basic marketplace in a fundamental way."