Nielsen Launches SpotScan

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  Nielsen Launches SpotScan
  
  September 19, 2007 at 5:23 AM (PT)
  
  What do you think? Add your comment below.
  
  Launches Spotscan
  
  THE NIELSEN CO. has unveiled a new spot-monitoring service that provides tracking of ads by market, by advertiser, and by radio station. NIELSEN SPOTSCAN wil initially include ad spending data for the top-30 markets. BDSRADIO GM CATRIONA MCGINN adds GM duties for SPOTSCAN.
  The service is online at nielsenspotscan.com.
  
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