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More Sports Talk For St. Louis
October 22, 2007 at 5:25 AM (PT)
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BIG LEAGUE BROADCASTING will revert its Talk KRFT-A (TALK MONSTER 1190)/ST. LOUIS to Sports in JANUARY, according to the ST. LOUIS POST-DISPATCH's DAN CAESAR, and the move would involve taking the ESPN RADIO affiliation from crosstown SIMMONS Sports KSLG-A.
KRFT flipped from Sports to Talk in MARCH 2006; its return to Sports will give ST. LOUIS four full-time Sports stations, including BIG LEAGUE's KFNS-A-F and SIMMONS' recently-launched WFFX-A. KRFT will continue to carry the locally-based syndicated STEVE AND D.C. in mornings at least until its contract runs out next year.