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Study: Economy Becomes Top News Story ... But Not On Radio
September 24, 2008 at 5:15 AM (PT)
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While the economy was the leading story in the news media for the week of SEPTEMBER 15th-21st, according to a new PEW RESEARCH CENTER Project for Excellence in Journalism study, radio continued to devote the lion's share of its newshole to the presidential campaign, although much of that coverage was about the economy as a campaign issue.
Radio gave over 44% of its coverage to the campaign, followed by the market upheaval and bailout (29%), the remnants of Hurricane IKE (5%), and the FANNIE MAE/FREDDIE MAC bailout (3%). That compares to the overall media figures of 37% for the market upheaval/bailout, 31% for the campaign, 7% for the hurricane, and 2% for the LOS ANGELES Metrolink crash.
See the entire study by clicking here.