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Local Focus Continues On
December 1, 2008 at 5:26 AM (PT)
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In the wake of the demise of INTEREP, the LOCAL FOCUS division, a niche company representing and marketing hundreds of marquee radio stations across the country outside of the top-25 markets, has decided to continue on its own. Pres. KAY OLIN released this announcement over the holiday weekend:
Dear Fellow Broadcasters and Agency Friends;
Despite persistent rumors, we are proud to announce that LOCAL FOCUS is still in business and will continue to provide uninterrupted representation of our radio station clients. The staff is intact and as accountable and proactive as ever.
LOCAL FOCUS goes back to its roots and is now reinstated as a division of FOCUS 360. LOCAL FOCUS is a premiere rep that prides itself on its collective and tenured experience, its sophistication and its dedicated service both to its Client Radio Stations and to the Advertising Agencies. LOCAL FOCUS provides full representation to advertisers and agencies and makes available full promotional support, streamline and planning capabilities and unwired/electronic billing. LOCAL FOCUS also represents CANADIAN Broadcast Sales which provides access to over 70% of CANADIAN listeners as well as UNIVERSAL RADIO NETWORKS which provides access to over 90% of MEXICO's Listeners.
Reach out to OLIN at (404) 234-7884 or kay_olin@localfocusradio.com.