Nine Cox/Birmingham Stations Sign On With vCreative’s PPO

Signs Cox/Birmingham

The nine COX MEDIA GROUP stations in BIRMINGHAM, AL (WZNN, WBPT, WZZK, WBHK, WAGG-A, WBHJ, WENN-A, WENN-A and WALJ) are adopting PPO, the cloud-based continuity workflow management system from vCreative.

Usage of PPO in BIRMINGHAM gives the sales staff a comprehensive mobile interface for tracking both terrestrial and digital ad production from desktops, laptops, tablets or smartphones. PPO also provides real time continuity workflow tracking for traffic and production directors with enhanced communication and accountability features.

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