Exclusive November PPM Analysis: Chicago, San Francisco And Dallas

Exclusive Analysis From dmr

 ALL ACCESS presents Top Ten PPM market highlights, compiled by DMR and powered by XTRENDS, radio's #1 PPM and diary analysis tool.

Chicago's WBBM Hangs On To #1

CBS RADIO News WBBM-A is number one for a second month in a row P6+ (6.0). TRIBUNE Talk WGN-A holds onto #2 with a share increase over OCTOBER (5.7). CLEAR CHANNEL Urban AC WVAZ [V-103] sheds a few points to hold onto #3 (5.1) CBS RADIO Country WUSN climbs from 5th to 4th with a 4.7 share. CLEAR CHANNEL Top 40 Mainstream WKSC moves from #7 to #5 on the month (4.3).

Top Demo Gainers (within Top 10, share growth/rank, OCTOBER to NOVEMBER)

P6+: CUMULUS Oldies WLS-F, 14.6% / tied for with 8th with WTMX
P18-34: WBBM-A, 8.5% / Hold at #4
P18-49: MERLIN MEDIA Classic Rock WLUP, 21.1% / #10 to #5
P25-54: WLUP, 9.3% / #6 to #3
P35-64: WLS-F, 9.4% / #4 to #3 tied with WDVR

Snapshot Trends (3 consecutive months up or down)

Trending up: WLS-F (P6+, P35-64), WKSC (P6+, P18-34), WXRT (P18-34), WDRV (P18-49), WLUP (P18-49, P25-54, P35-64), WKSC (P25-54)

Trending down: WVAZ (P6+, P18-29, P25-54, P35-64), WDRV (P6+, P25-54, P35-64), WOJO (P6+), WTMX (P6+, P18-49, P25-54, P35-64), WNUA (P18-34)

November Sees Ties For 3rd And 5th In Frisco

SAN FRAN's PUBLIC MEDIA Talk KQED-F remains #1 for NOVEMBER with a 7.3 share. CBS RADIO News KCBS-A stays at #2 with a 6.3 share. ENTERCOM AC KOIT rises from 5th to share 3rd with CLEAR CHANNEL Top 40/Rhythmic KYLD (4.6, respectively). CBS Radio Top 40 Mainstream KMVQ and CLEAR CHANNEL Top 40/Rhythmic KMEL are now tied for 5th at a 4.3 share.

Top Demo Gainers (within Top 10, share growth/rank, OCTOBER to NOVEMBER)

P6+: KQED, 14.1% / Holds at #1

P18-34: SPANISH BROADCASTING SYSTEM INC. Regional Mexican KRZZ, 27% / Holds at #6

P18-49: CBS Radio Hot AC KLLC, 21.9% / #11 to #7

P25-54: KCBS, 15.4% / #8 to #5

P35-64: KQED, 10.5% / Holds at #1

Snapshot Trends (3 consecutive months up or down)

Trending up: KBRG (P6+, P35-64); KSOL (P18-34); KYLD (P18-49); KSOL (P18-49); KOIT (P18-49); KCBS (P18-49)

Trending down: KMVQ (P6+, P25-54); KBRG (P18-34); KMVQ (P18-34, P18-49)

KPLX And KLNO Break October Dallas Deadlock; KVIL Makes Huge Gains

CLEAR CHANNEL Top 40 KHKS is #1 again in DALLAS-FT WORTH with a 6.8 share. CUMULUS Country KPLX and UNIVISION Regional Mexican KLNO break their OCTOBER tie. KPLX settles in to 2nd with a 5.1 share. KLNO occupies 3rd with a 4.7 share. SALEM Christiam AC KLTY sits at #4 with a 4.2 share.

CBS RADIO AC KVIL showed strong growth in 3 demos for the month, each in excess of 30%. See Top Gainers for details.

Top Demo Gainers (within Top 10, share growth/rank, OCTOBER to NOVEMBER)

P6+: KVIL, 33.3% / #18 to #10 (tied with KJKK)

P18-34: CUMULUS Country KSCS, 18.5% / #14 to #9 (tied with KEGL and KDMX)

P18-49: KPLX, 12.8% / #7 to #4

P25-54: KVIL, 47.8% / #19 to #10

P35-64: KVIL, 46.2% / #15 to #10

Snapshot Trends (3 consecutive months up or down)

Trending up: KHKS (P6+, P25-54), KKDA (P6+, P18-34, P18-49), KSCS (P6+), KDGE (P18-34), KDMX (P18-34), KNOR (P18-49), KLNO (P25-54), KTCK-A (P35-64)

Trending down: KLTY (P6, P18-49, P35-64) KLUV (P6+, P35-64), KZPS (P6+, P18-49, P35-64)

This exclusive analysis is by DMR for ALL ACCESS and powered by XTRENDS, radio's #1 PPM and diary analysis tool.

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