CPR Promotional Check-Up - Jun 28, 2012
June 28, 2012
The "gear up" is in full effect as the kids like to say.
Locals The local affiliates are smart enough to know that that's the story; the kid from the suburban highschool who is going to fence for his country. If he/she medal, it might be the day to change the station moniker for 24 hours. Glom onto these people and their families like pilot fish on sharks.
Sports Here's the full list of sports. http://www.london2012.com/sports/ I'd combine a few and have a competition, like Trampoline Basketball (hitting free throws while bouncing)
Torch Run A few of the stations like KZIA have done their own torch run around town for no reason other then to do it. Which is always the best reason to do something.
Gold Medals For Everyone It's almost like Dinner On The Mayflower, but if you haven't awarded bags of Gold Medal flour, you haven't lived.
Performance Boosting Our listeners get jacked up the old fashioned way: Red Bull. It would be a nice secondary prize for whatever weekend contest you have.
Eastern European Athlete Or Gastrointestinal Disorder Get a caller, say "Diverticulitis" and they have to say whether it's an Olympian or a stomach problem.
Go Andorra!!!! Find some country that has ONE athlete in the games and adopt them. Post their photo. Email him/her and tell them that everyone in (market) is following them and make s promise that if they medal, you will (do something stupid and press worthy). It could be insureable like Dave Ryan's free throw bit with Taco Bell. If he hit it, everyone in Minny would get a free burrito.
Summer Games A nice weekend of tickets to baseball, mini golf, batting cages, even computer games.
High/Lowlympics High/Low has been huge for Now in SFO. I was doodling Olympics stuff and thought, what if you did the High/Lolympics. Every day you have a different "number" to guess to win whatever. Like the total weight of the Chinese women's gymnastics team. I think it has to be stuff that's not Googleable. Like "the number of Tajik men's wrestlers who are really women" and just create a number and establish that as the winning number.
Vuvuzela Be ready for this to come back and be ready with Vuvuzela Idol; play a bad rendition of a song and the first person to ID it wins.
When in Doubt…Parody :
The Canine Olympiad You get a park full of people and dogs competing with racing and fetching, it would be large.
The Bartender Olympics The name says it all.
Intern Olympics Kind of like the annual Intern Talent Show that some of the morning shows do every year.
Bridesmaids Women in bridesmaids dresses doing silly contests. Gold, Jerry, GOLD!
The Office Olympics I did this in '92 at Wild in SFO and it KILLED. Whole offices of people competing at a Dave & Busters kinda place.
The Redneck Olympics
As done by Hank-FM in Winnipeg when Jeff Foxworthy came through –
1) Redneck Javelin (12 beer empty beer cans duct taped end to end and thrown)
2) Redneck Basketball (3 different sized duct taped balls thrown into a waste basket from a lawn chair)
3) Redneck Horseshoes (A toilet seat lid tossed towards a metal pole)
4) Redneck Hurdles (Hold a broken hockey stick and hop through 5 tires)
5) Redneck Equestrian (a broken hockey stick flipped upside down with tape and string for hair and ridden through an obstacle course)
6) Redneck Gold (A leaf blower, a golf ball, and a plastic cup taped on the ground. By far the hardest and most entertaining event)
We generated revenue, had about 30 contestants come out to participate at a visible location, and made an event from a show we are not presenting. It cost us nothing, because we brainstormed on events we could do without money.