CPR Promotional Check-Up - Sep 27, 2012
September 27, 2012
Hot For Bieber
Further evidence that great contests can be tracked back to 4th grade, Hot 105.5 on PEI had 105 listeners living in neon shirts that said "I'm Hot For Bieber" for weeks. If they were caught out of the shirt, even at a wedding, they were disqualified. The people remaining then played musical chairs to get the winner of the trip to see Canada's favorite son.
Great Moments In Station Composites
Arguably one of the coolest stations on the planet is Radiowave 96.7 in Windhoek, Namibia. This is their latest video composite for clients. Nice. Tight. 3 minutes. And it features some of their Office Hottie winners.
Texting & Driving
There's a LOT of TV on this right now, and there was just an accident in Minneapolis where some kid got killed while texting. This is a campaign from The Wolf in Greensboro http://931wolfcountry.upickem.net/engine/Registration.aspx?contestid=67825
Weekend Before Thanksgiving Client Bit
One of the stations has a promotional request from O'Reilley Auto Parts. Thanksgiving is obviously a big time period for loading Ellen, Rusty and Audrey in the Truckster and hitting the road.
What if you did a Winterization Clinic? Roll up and get the tread checked, pressure checked, wiper blades inspected, all the lights working?...and then send them off to fend for themselves on the crowded highways. Could be done at a car dealer that has a service bay, too.