CPR Promotional Check-Up - Aug 15, 2014
August 15, 2014
More Morning Show "Stuff"
From the lovely and odd Laura Daniels at Joy-FM in Buffalo:
Because of Zoe Saldana saying she's not friend with ex's anymore, including Bradley Cooper....are you still friends with your ex's? Know anyone who married their friend's ex? How long did it take to move to the friendship zone? Is it even possible without jealousy?
How much damage have you done at the dollar store? Spend more than $30 in one trip and you're definitely a hoarder. (I am.)
Lady Guy Guy
Me? I would have just had a prize wheel. From Russell Rush at Mix in San Antonio:
So yesterday, I hired a Drag Queen to come out to the Lady Gaga show as Gaga. It was perfect. We were set up right across from KTFM and when he/she came over, it was so low key it was believable. She had security guys, came to our tent, did a quick interview - at which point the entire line swarmed our tent, including the KTFM crew members. Our "Gaga" took pics with some listeners for a few minutes and in the middle of taking pics, she just bolted to her car. It was EPIC. Some believed, some didn't.....who cares, they were all focused on us last night!
The Sights Of Summer
I've always been amused by stations that will have lots of galleries of remotes at muffler stores but never any pictures of stuff that they weren't paid to be at. Like lakes and parks or festivals. AMP in Orlando captured the essence of what the 4th of July is in that market. http://1019ampradio.cbslocal.com/photo-galleries/2014/07/14/topless-summer-daytona-beach-7-12-14
In St. Louis? Block parties. AWESOME video from Y-98 where they gave away a block party. That is St. Louis in the summer in 3:42. Oh, and they threw in Better Than Ezra.
Go Track Down Your Engineer
This has "Halloween morning show prank" written all over it.
Halloween At The Malls
One of the stations has a mall requesting something for Halloween. The standard go-to bit for Halloween and malls has seemingly always been the "trick or treating indoors" thing. It's great for if you are in a market where your listeners have genuine concerns about their kid's safety. But, say, at an AC station in Seattle? Probably not.
I love pumpkin drops. Look at David Letterman's first couple of years on the air: it was ALL about throwing stuff off buildings.
One of the stations did a promotion with a mall where they had a 400 pound pumpkin hanging in a net from a crane in their parking lot the week before Halloween. You needed to go into the mall and fill out an entry with a guess on how far the farthest piece 'o pumpkin was going to fly when it hit the ground. Closest or one drawn from all the correct guesses, won a $1000 shopping card at the mall.
And on Halloween morning, you're competing for TV time with costume events at schools and dog costumes at the ASPCA and other stuff. Pumpkin drops always get TV.