CPR Promotional Check-Up - Oct 13, 2014
October 13, 2014
I Googled this. Except for some fancy pet food stores and groomers, no one has done this.
In the beginning there was Baby Idol. And it was good. And stations got two years worth of hits in 72 hours. And joy rang across the land.
This "submit a pic and tell all your friends to vote" has been done as Office Hottie, Baby Bumps, Backstage *sses, Hot Popo, Baby Gaga (Y-94 in Fargo where listeners [many] dressed there toddlers up as prostitutes, any number of Hot Mom promotions and even Mangled Mouth (for dental surgery).
This would basically be a Pet Costume Contest but with a genre. And Pet Costume Contests kill on-line.
- Music Stars
- TV and Film
- Athletes (much like 97 Rocks' "Sexiest Bills" fan
Submit. And encourage your friends and family to go and vote.
Last year I lobbed something at one of the stations that was having a huge concert that was "theirs" and they controlled. I said, "What if you got one of the acts to run a listeners social media page for the day." She'd turn over admin rights to her Facebook to Austin Mahone and he'd just post and do whatever he wanted.
You would have thought that I'd suggested tossing live kittens into a woodchipper.
103.5 Kiss-FM in Boise is stupidly cool for any number of reasons and are sending a winner to see 1D at the Rose Bowl. They have turned the stations Instagram over to her and she's covering her prize trip in real time, including sitting in the cockpit. This is the old "official station reporter" updated to 2014. From Steve Kicklighter:
We gave our ONE D winner a temp password to Instagram and she's documenting her experience in real time. Peep the pics, this winner is sitting in the cockpit of the plan. Michelle is doing a great job with embedding photos on our website via Instagram. Yes, this winner actually wore a Kiss shirt. She won in our Summer Splash Promotion over Spring. Take a listen to the station today, Huggie has produced great elements for the current promotions including Throwback Thursday. Sounds extremely good and fun for the jocks as well.