CPR Promotional Check-Up - Mar 25, 2016
March 25, 2016
One of the clusters has a request from a beer company and their distributer for promotions that include a lot of social media.
Z-90 in San Diego used to do Find The Football Friday and would hide a football in the market every Friday and give out clues to it's location. Find it and get Chargers tickets. Ever since Sacramento(tm) these kinds of contests have ended up on No Fly Lists with a few of the companies.
The 2016 version would be Beer Finder Friday. Take a can or bottle and place it somewhere in your market. Take a photo of it, nice and tight, and post it to Facebook at 9 am. At 10 am refresh the shot with a little wider shot. Maybe including foliage. And so on and so on until someone is able to ID the location and post "In front of the Veterans Memorial in Highland Park!" And they would win "something".
As we head into fair and festival season, take a look at this very simple set-up, created by the Promotions team at Z-95.3 in Vancouver. Sit down, plug in your mobile device to recharge, and do a quick tuneup on your hair and make up. So...simple.
This is one thing that Radio has not screwed up. We're pretty good at putting together some fun things. Like getting to go on a waterslide with Justin Bieber at Hot in Ottawa. Jamz in Orlando had listeners drive gocarts with Snoop. KLUC in Las Vegas and Q-107.5 in Memphis have given the listeners a chance to play blackjack with artists. And Jammin' in New London is doing that with Flo Rida http://jammin1077.com/common/page.php?id=2441