CPR Promotional Check-Up - Apr 14, 2016
April 14, 2016
Not A "Mission Statement": A Manifesto
Power 98.7 in Houghton South Africa is one of those stations,much like Mix in Jordan, where you'll see some of their Facebook images and memes occasionally dance across your page as one of your friends if the 10 milllionth person to share it.
So I went and looked just to see what all the buzz is about. It's a really cool station run by an exceptionally well-respected young business man.
And they have....a Manifesto
POWER TO YOUR AMBITION
Power to what you stand for
To what you believe in
To making something out of anything and everything out of nothing
POWER to the wise
The warriors who conquer boardrooms,
social battalions and skeptical bureaucrats
POWER TO THE COURAGEOUS SOULS
The spiritual teleporters
them who raise future leaders while
shaping leader's futures all in a days work
Leaders in their own right
The crowd shaker
the ground breaker
We say POWER to you the harmonic, melodic ear bender
The platform taker
the voice of reason
the perception shifter
The sister and brother from another mother
POWER to you who envisions an Africa alive
To you who have your ear to the
ground of this golden plateau
immersed in conversations
that are yet to be heard
To you who realise and materialise all that can
possibly be done under the South African sun
You who won't give up until what's right is done
we say to all of you who know what's true
the time has come to dial into a frequency that allows you to be you
To you we sayPOWER
Selfie de Mayo
If you had some good daily prizes it might be fun to do a social media campaign and every week day announce a thing or theme. Selfie, hashtag and maybe be that day's winner of Wrestlemania tickets.
Textperate And Dateless
The "Loser Line" was always good for some fun/stupid audio on Monday mornings. I think the first time I heard it was with Dave Morale's giving numbers to girls from SFO on Spring Break in Palm Springs so they could shed the creepy dudes trolling the clubs and pools.
Loser Line seems to have faded into Cliche'-dom in the past eight or nine years.
Same concept, really. You have a station cell phone that is dedicated just for this. Female listeners (and maybe men too) at your club events can get the number from the talent or promo person. Then, when Creepy Lounge Lizard hits on her, or, she's had a great night but doesn't want it to go beyond that, she gives him her number to text.
You"d obviously want a vm message on it, but expect that most communications will be in word form. Then post 'em. Like textsfromlastnight.com but local dudes trying to get lucky.